Kenneth joins us for a sharp, forward-looking conversation on AI disruption, hybrid consulting models, and what it really takes to adapt a professional services organisation at scale.

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With an engineering background and years leading digital transformation at group level, Kenneth shares lessons from being early in AI, long before the generative AI hype, and what happens when AI moves from a data initiative in the corner to a core business strategy discussion at executive level.

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We explore how AI is challenging the traditional billable-hour model, why “intelligent labour” is decreasing in value, and how engineering and consulting firms must rethink pricing, operating models, and culture to stay relevant.

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In this conversation, you’ll hear:

→ Kenneth’s journey from engineer to Group Technology Director

→ Why AI is no longer an add-on, but a business strategy

→ The pressure on hourly-based consulting models

→ Hybrid models: combining digital products with advisory services

→ Exploration vs ROI: balancing incremental optimisation and radical bets

→ Why trimming costs too aggressively can reduce adaptability

→ The A-team vs B-team divide in AI adoption - and why it’s about mindset

→ From individual prompts to collective AI “skills”

→ Shadow AI: why banning tools can increase risk

→ How to build a learning culture that scales AI adoption

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AI isn’t just improving productivity - it’s reshaping operating models, culture, and the definition of value in knowledge work.

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► Spotify link

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